The joy of swapping: why trading is more fun than buying new

Behind the Wears

When we started Lucky Sweater, our goal was simple: create a fun alternative to the traditional buy-and-sell cycle. We aimed to make the act of re-wearing and sharing clothes from our closets, not just a sustainable choice, but a community-building experience too. Thanks to you, we've discovered that trading can be even more enjoyable than we ever imagined!

Let's dive into why trading is truly the more delightful experience, all from thoughts we’ve heard from the communities! 

1. The Thrill of Discovery

Trading clothes feels like a treasure hunt. The excitement of sifting through someone else's wardrobe and discovering unique pieces that match your style is incomparable. It's not just shopping; it's an adventure! :) 

2. Personal Style Exploration

Trading encourages us to experiment and develop our unique styles. It provides an opportunity to try out different looks and pieces without a high-risk commitment. If a piece doesn't work out as you hoped, simply re-list it and try something else. 

Community member Joy Margot @joymargot notes, “I love that swapping allows me to try things outside my comfort zone without committing to buying. I know that if something doesn’t work for me, I can always swap it again! I live in a small town without any clothes shops and pretty rubbish second hand shops so trying stuff on in a shop is rarely an option for me!” 


Joy’s favorite trades include, “a me-made pink coat that just wasn’t my colour any more for a heavyweight Tradlands flannel shirt - you just can’t get nice thick flannel in the UK! I also did a me made trade and swapped a 60s style floral dress for a gorgeous Burda blouse which I’m living in this summer!”

3. Meaningful Connections

Trading clothing is more than an exchange of items; it's also about community and connection. With every trade, we get to know a little more about our fellow trader’s style and story. It's a wonderful way to bond with like-minded individuals and foster a sense of belonging.

Community Member Lily S. @lollilfits loves trading because, “I know my once loved or not-quite-for-me pieces have found a new home, I get to try new-to-me slow fashion, and I get to trade with same and new people each week, and make new friends.”

“I’ve traded probably 10+ times with Robin @robinnested and for a while we had a streak of trading basically every week—it’s nice to know my clothes are being styled together in new ways by a new friend. I also recently traded with @goldeule for a shirt she was coveting. She custom made me two pieces of surprise jewelry which was such a fun trade to receive!”

4. A Sustainable Choice

Choosing to trade rather than buy new clothes is a conscious decision to support sustainable fashion. Every swap reduces demand for new production and therefore contributes to less waste and lower carbon footprint. We’re not just having fun, but we’re also making a significant difference for our planet.

5. Budget-Friendly

Let's face it, maintaining an evolving wardrobe can be costly. Trading, on the other hand, allows us to refresh your style without breaking the bank. It's a smart and fun way to try new items and brands without overspending.

6. Story-Telling Pieces

Every piece of clothing has a story, and trading allows these stories to continue. It’s heartwarming to give your cherished items a new life with someone who appreciates them. Similarly, it's delightful to own something that has a history and was loved by someone else.

Trading brings a sense of excitement, community, and sustainability that buying or selling can't match. So why not give it a try? If you haven't already, join us on the Lucky Sweater app and become part of a thriving community of conscious fashion lovers who are embracing the joy of swap. 

Turning closets into communities

Come for the clothes, stay for the community. Never have to buy again.